Friday, June 14, 2019
Discussion Question 1 Week 8 Assignment Example | Topics and Well Written Essays - 250 words
Discussion Question 1 Week 8 - Assignment ExamplePeople hardly noticed them, and in most of the cities, the police had the signs removed (MacMillan, 2007). In Boston, the advert took a bizarre turn where commuters and the residents mistook the signs as explosive devices. This caused a lot of havoc in the town.In reference to Lamb et al (2011), Cartoon network had failed to notify the residents and commuters about the prank. Structuring and sustaining relationships with an organizations consumers are a fundamental aspect of public relations. assorted types of advertising and creating awareness such as use of brochures, newsletters and press releases have been used to create and enhance relationships with the public. In promotion, an organization should not fail to plan. packaging planning involves identifying a target market, making a budget and coming up with an appropriate advertisement. Cartoon networks target market is the kids and the surmount way would have been to organize f or a kids fun day or to come up with an audio visual advert that is charitable to kids.Promotion is an imperative aspect of an organization. Promotion aids in informing, influencing and persuading consumers purchase decision (Lamb et al., 2011). Different promotional strategies have different aims though they all set about to improve consumer demand. Pet Airways relies on the publicity of the owners, Binder and Wiesel, who featured in television shows, in addition to magazines and newspapers. These advertising tools helped create awareness of their company and the run they offer. Since there is no independent airline that transports pets alone, Pet airways got more publicity quickly. The discounts and other advantages for using the airline are another factor that substantially facilitates its expansion. However, increase publicity through sponsorships, advertising and public relations may enable the company serve more
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